The Brand

Play Beautifully

Little Berry Button is the most beautiful online destination for stylish and quality children’s toys and decor. Working closely with other small business, a lot of their products are handmade, timeless in design intended to be passed down through generations.

website   instagram
 

Where We Helped

BRAND IDENTITY - STATIONERY - PACKAGING - POINT OF SALE - illustration - merchandise - website design
 
 
 

I was approached by the lovely Becky - the brains & style behind the business and busy mum to Berry! - to design and build an e-commerce store for her business as well as to help her with her branding. Already equipped with a beautiful logo her friend had created for her, we tweaked this ever-so-slightly, a font change to something more approachable with hints of nostalgia, and we replaced the “O” in button to an illustration of a button, which was to also become the brand mark.

We settled on a colour palette after rounds of test prints and digital mockups, and added some more illustrations and patterns.

The website was a real joy to create, Becky has a meticulous eye for detail and incredible taste, she is also quite nifty with a camera & styling, so we had some beautiful imagery to work with which sits completely inline with her palette.

We had the best time working with Becky on some Little Berry Button products. Our favourite was creating a set of bespoke illustrations exclusive to Little Berry Button to use on their laser etched wooden alphabet blocks, and also stencils for their best-selling hand-painted name blocks.

 
 
 

Kind Words…

I don’t know where to begin to put in to words just how incredibly talented Sophie is. Muted tones and neutral palettes are where Sophie really shines, I was drawn to her effortless minimal style knowing how well suited she would be to develop my branding, and after an initial consultation I knew she was the one! She captured the essence of what was inside my head and brought the branding and website to life in a way I could never have dreamed. She instinctively knows what works with a meticulous eye for detail, while still being considerate of your ideas, welcoming any input to create the most polished version of what you imagine and giving it a personality that connects with your audience.

Behind the scenes nothing is ever too much trouble for her, and for a control freak like me I was surprised at how at ease I was with letting her just do her thing as I was totally confident she would deliver - which she did time after time! I cannot tell you how refreshing it is to deal with someone as organised, timely and just absolutely lovely as Sophie. 100% the best investment I could have made for my business, she was such a joy to work with that I continue to call upon her services as the business grows to help me expand it's branding. I feel very lucky to have been able to connect to such an amazing human! 

- words by Becky
 

What We Delivered…

photography courtesy of little berry button + my own.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Brand photography: Brand Own

 
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Lori Muldoon